Fuze MRM – Augustus Martin

our products

Your perfect world for in-store marketing.

An online all-in-one platform for all aspects of marketing resource management and store profiling.

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our products

A centralised fully functional in-store marketing platform

Modular, can be built to the level of complexity you need
Complete campaign management – handling everything from creative briefs to print orders
Vendor agnostic -you are not tied into a single printer or print managers solution
Automation of artwork templating
Granular visibility of your costs down the individual store level
Dramatic reduction in time taken for campaign execution

ALLOCATION ENGINE

Our allocation engine can establish the quantities required for manufacturing using the data in or integrated into our system. These allocations can be simple covering a total order or granular down to unit level requirements.

COMPLIANCE

This module allows you to gain an insight into how well your campaign has been executed. Our analytics can be set up based on your KPIs and reporting requirements which can be generated in real time as required and combined with photographic evidence of execution.

STORE/LOCATION PORTAL

Using our portal, your unit level teams can raise orders for more stock or query delivery data with campaign coordinators. Stores can monitor what campaigns are coming up, what’s live and what can be replaced and recycled.

CONFIGURATION

Fuze MRM comes with a configuration module that allows you to skin various aspects of our system with your look and feel. This includes, logos, images in the UI, user roles, colour schemes, and your overall branding.

REPORTING

Fuze MRM comes with an analytics suite right out of the box, this enables you to test, learn and improve on all aspects of campaign implementation. We can also provide bespoke dashboards/reports or links to existing data sources in your business, maximising ROI.

WORKFLOWS

Our workflow module enables you to manage every aspect or your campaign, alerting users when key dates are coming up and recording all actions against the milestones in your timelines. This allows your team to review the data behind the implementation of your campaigns to determine if KPIs were reached.

DAM / VERSION CONTROL

Fuze MRM allows users to approve and correct marketing assets, each version is stored and tracked along with any comments made. Clients can use our approval tool to compare versions quickly and easily. Our system can be used as your digital asset management (DAM) system, or it can be integrated with your existing solution.

STORE/PROPERTY DATABASE

This module allows you to build up an interrelation database, logging every aspect of your business estate. For example, unit size, number of fixtures, POS requirements and installation challenges, this information can then be used to drive the allocation engine.

ASSET DATABASE

This module builds on the store/property database allowing you to record individual assets that you have in stock, at location or in transit. This module can be used to feed into the allocation engine.

CASCADE/SRM INPUT

This module simplifies the task of any campaign asset allocation to create store specific POS packs based on detailed unit profile data. Going further than the allocation engine, highly complex allocation briefs which currently take weeks to calculate manually are produced in a matter of minutes.

VIRTUAL WAREHOUSE

This allows you to store stock in virtual warehouses, where you can undertake stock checks and respond to orders. This module ensures your stock holding is always known and orders can be approved in the full knowledge the item is available or needs to be procured.

CAMPAIGN BRIEFING (CROSS PARTNER)

Our market leading master campaign briefing system details all the briefing requirements for artwork agencies along with the print specification, quantity and packing requirements needed by manufacturing partners.

SUPPLIER MANAGEMENT

This module allows you to build up a database of information about your suppliers, including contact details, ways to send files to them and all other relevant information. You can also record financial information, such as how much work was awarded to a supplier or how much work they did not win. This allows you to balance your buying decisions managing your use of rostered suppliers.

PURCHASING (RFQ)

This module enables you to manage request for RFQs/RFPs from potential vendors, tracking and recording your decisions. All vendors interact with the system via our unique "one brief" functionality. You can experiment by adding and removing items from tenders to see the impact on quotes.

BUDGET MANAGEMENT

Used alongside the purchasing module this gives you the ability to budget, record and track spend against your marketing plan. This ensures campaign costs are tracked over time and gives your team a view on budget pacing by financial period.

CAMPAIGN MANAGEMENT

Starting with a campaign plan, using this module, you can define key dates, sub projects and required assets. Workflows can be built to support the individual requirements of each campaign, scheduling the required time and milestones for each task.

PRE-FLIGHT CHECKING

This module can be used to ensure printers get artwork that’s 100% ready for print first time, giving artwork agencies the specific mechanical data, they need at the time of artwork creation. This saves time and cuts down the likelihood of artwork being unsuitable and requiring rework.

AUTO ARTWORK

This module allows your marketing services suppliers to utilise our software to create repetitive artwork quickly and cost effectively. By pre-defining the data relating to a campaign asset, our technology can output that into print ready artwork. Approval and proofing functionality is integrated into this system.

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PEOPLE STORIES

Connie Collins

Software Project Manager

I’ve worked for Augustus Martin for three and a half years now. In that time, I’ve worked in three different roles in the IT Department; starting off in Software support then ultimately becoming a Project Manager. I am lucky enough to be one of those people that really and truly enjoys their Job and every day is an exciting challenge, whether that’s trouble shooting on raised issues, creating project plans with the team, or managing expectations and deadlines. We’re also fortunate to have fantastic clients, who I enjoy working with. We’ve built up great relationships and working with them feels like catching up with friends. I mustn’t forget to mention my fantastic team no one could ask for a more collaborative, welcoming, and kind group of people.